Posted in BEAUTY, DESIGN, FASHION, HAIR, Uncategorized

RAY-BAN


LONGEVITY

It’s easy to be famous. What’s hard is to stay famous.

After the 15 minutes of fame, the cheers fade away, the lights dim, and the crowd…well, they eventually go home.

But this brand Ray-Ban , it’s not just a one-hit wonder. It has always stayed on top of its game, producing winner eye wear styles year after year since 1937.

It has created so many cool designs that it can now brag of iconic pieces produced and reinvented in different colors to answer the demand of cult followers.

HISTORY
Ray-Ban and I…we met through my uncle Tito Ray (No kidding! His name is really Ray!) He was always in a white shirt, a pair of Levi’s (another classic), and a pair of gold-framed Ray-Bans.

For some reason, I would always reach for Tito Ray’s sunglasses, try them on, and put Sanrio stickers on the lenses. What?! I was a creative kid and I thought The Little Twin Stars were the coolest! Hello Kitty who?! πŸ˜›

So Ray-Ban and I, we have a history. And we’ve been through tough times ( How could I possibly go to work the next day after a bad break-up without donning a pair of black Ray-Bans?) and good times (When I travel, I see the world through them).

I don’t normally spend on designer eyewear because most of the stuff that come up are trendy and fade away fast. So I stick to these Icons:

THE WAYFARER
Google Breakfast at Tiffany’s , Blues Brothers, Risky Business, and the two words that convinced me I badly needed a pair: Audrey Hepburn.

What I have though is the smaller edition, the new wayfarer in black and in tortoise. [Tip: When you can’t decide whether you want black or brown, get the tortoise. Best of both worlds. :)]

20120925-140221.jpg

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[SKU Code: RB 2132]

THE AVIATOR
Now this is the boss of all Ray-Bans. The brand was practically built on this style.

According to my know-it-all friend Wiki, after a balloon flight, a certain Lt. John Macready complained that the sun has damaged his eyesight. So he asked Bausch & Lomb to create a stylish eyewear that would protect his eyes from the sun. Bausch & Lomb came up with The Aviator, a thin gold-plated metal frame with green lenses. The US Army Air Corps adopted the design and when General Douglas MacArthur landed on the beach in Leyte, Philippines during World War II and was photographed wearing them, the Aviator’s fame sky-rocketed.

It doesn’t hurt that it was also the famous style that Tom Cruise wore in TopGun. Who wouldn’t covet?

I have it in medium and large. Two-toned translucent lenses in medium so I can wear it even inside buildings and a large greenish black lens to cover my sky-high cheekbones.

[SKU Code: RB 3025]

THE COCKPIT

The Cockpit is a permutation of the Aviator. This pair landed on my lap during a trip to Malaysia. I accidentally dropped it while trying it on. I had no choice but to buy it. It grew on me. Unlike the aviator, I need not adjust it to avoid my huge cheekbones.

[SKU Code: RB 3362]

THE CARAVAN
This caravan is an alternative to the aviators. It has a square frame and a distinctive double bridge.

[SKU Code: RB 3136]

I debuted this one when I took my Alopecia Areata Awareness picture for my friend Abby Asistio. Abby has had Alopecia since she was young. She’s a batch lower than me in high school. It’s hard to miss Abby. Aside from the fact that she’s tall and beautiful, she was always wearing a black hat.

Just recently, Abby came up with an awareness campaign for Alopecia, a hair loss disease that still doesn’t have any cure. She urged her friends to do the “double A” sign and post it on their social networking accounts. She’s doing this to make people aware and to stop the bullying against those who are suffering from this disease.

Read Abby’s story HERE.

This post is very timely because a few minutes from now, Abby, a singer and TV personality, will be holding her concert at Jill’s in The Fort and will show her bald head in public for the first time ever. She’s done hiding under a wig or a black hat. She’s now ready to show the world what a courageous woman she really is! What a gutsy woman indeed! I’m so proud of her!

Just like Ray-ban, Abby Asistio is one Icon of Cool!

Peace out,
d.

Ray-Ban. Never Hide.

Branded Lifestyle Inc. Philippines

www.rayban.com

Alopecia Areata Awareness

www.abbyasistio.com

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Author:

Hi, I'm d. My blog, Cool Detour, is all about refreshing breaks from the usual. Follow me for travel, makeup, and lifestyle stories. :)

6 thoughts on “RAY-BAN

  1. I thought I was the only one that felt this way about Ray-bans. Both my glasses and shades are Ray-ban and honestly I don’t look else where. They go with everything and look so darn chic on. It’s a ray-ban world. We just live in it LOL

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